r e s o u r c e s

disruptive breakthrough


A 'Disruptive Innovation' is a successfully exploited product, service or business model that threatens established businesses. It also has the potential to significantly transform the demands and needs of mainstream markets (explain more).

A number of tools to help business have been developed under a 3 million Euro EU project. Pete Thomond who coordinated the British involvement (until the project finished in August 2004), is part of our team. One tool is the "Disruptive Portfolio Management (DPM)" tool. It aids senior managers to better manage their decision making process for research and development. In particular, it focuses upon enabling them to assess and capitalise upon the threats and opportunities of disruptive innovation.

The diagram above, shows an analysis of a typical (and actual) company's innovation being restricted to a path of incrementalism, rather than having a balanced innovation portfolio.

Other tools allow technical/management teams to assess there own products for disruptive innovation vulnerability or to examine competitor weaknesses for disruptive innovation opportunities. The photographs shows a team workshop in progress, using a number of the tools.

The Insight Centre will take your teams through these tools and processes for your competitive or service benefit.

What is disruptive innovation?

Disruptive innovation workshop examples

Disruptive innovation Briefing Paper: The Mobile Phone Sector

Disruptive innovation case study

The 5 rejection strategies that stop you from developing disruptive innovations, Pure Insight, October 2006

Picking Winners: A Guide to Disruptive Innovation for Investors, Business Leaders and Policy Makers (Version 1.5) by Pete Thomond

Disruptive innovation research papers by Insight Centre author's



KnowledgeBoard.com's Project of the Month (July 2004): Are you ready to Disrupt-It?: http://www.knowledgeboard.com. NB You need to register for this site.

The DisruptIT Project

DI Papers by Clayton Christensen et al. You need to register for this page.

The Insight Centre
Delivering breakthrough innovation and change